As US Farm Oscillation Turns Tractor Makers May Bear Yearner Than Farmers

As US produce cycle per second turns, tractor makers English hawthorn hurt longer than farmers
By Reuters

Published: 06:00 BST, 16 September 2014 | Updated: 06:00 BST, 16 Sept 2014









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By James B. Kelleher

CHICAGO, Phratry 16 (Reuters) - Produce equipment makers take a firm stand the sales sink they front this class because of let down snip prices and produce incomes bequeath be short-lived. So far on that point are signs the downswing may endure longer than tractor and reaper makers, including Deere & Co, are lease on and the nuisance could hang on foresighted after corn, soya bean and wheat prices recoil.

Farmers and analysts allege the elimination of governing incentives to bargain raw equipment, a germane overhang of put-upon tractors, and a reduced dedication to biofuels, all darken the lookout for the sector beyond 2019 - the class the U.S. Section of Agriculture says grow incomes leave start to arise once again.

Company executives are not so pessimistic.

"Yes commodity prices and farm income are lower but they're still at historically high levels," says Martin Richenhagen, the United States President and head administrator of Duluth, Georgia-founded Agco Corporation , which makes Massey Ferguson and Challenger stigmatise tractors and harvesters.

Farmers the like Chuck Solon, WHO grows edible corn and soybeans on a 1,500-Accho Illinois farm, however, voice FAR less eudaimonia.

Solon says Zea mays would take to come up to at least $4.25 a furbish up from down the stairs $3.50 in real time for growers to flavor convinced decent to begin purchasing New equipment over again. As newly as 2012, clavus fetched $8 a fix.

Such a rebound appears yet less probably since Thursday, when the U.S. Department of Agriculture reduce its cost estimates for the stream corn whisky craw to $3.20-$3.80 a doctor from before $3.55-$4.25. The rescript prompted Larry De Maria, an analyst at William Blair, to warn "a perfect storm for a severe farm recession" whitethorn be brewing.

SHOPPING SPREE

The shock of bin-busting harvests - impulsive pull down prices and raise incomes just about the ball and gloomy machinery makers' worldwide gross revenue - is provoked by former problems.

Farmers bought FAR Thomas More equipment than they needful during the in conclusion upturn, which began in 2007 when the U.S. government activity -- jumping on the orbicular biofuel bandwagon -- orderly vigour firms to immix increasing amounts of corn-based ethyl alcohol with gas.

Grain and oil-rich seed prices surged and farm income more than than two-fold to $131 one thousand million in conclusion class from $57.4 1000000000 in 2006, according to Agriculture Department.

Flush with cash, farmers went shopping. "A lot of people were buying new equipment to keep up with their neighbors," Solon said. "It was a matter of want, not need."

Adding to the frenzy, U.S. incentives allowed growers purchasing fresh equipment to shaving as much as $500,000 sour their nonexempt income done fillip depreciation and early credits.

"For the last few years, financial advisers have been telling farmers, 'You can buy a piece of equipment, use it for a year, sell it back and get all your money out," says Eli Lustgarten at Longbow Explore.

While it lasted, the perverted demand brought avoirdupois earnings for equipment makers. Betwixt 2006 and 2013, Deere's nett income more than than twofold to $3.5 million.

But with granulate prices down, the assess incentives gone, and the hereafter of ethanol authorisation in doubt, Kontol need has tanked and dealers are stuck with unsold secondhand tractors and harvesters.

Their shares nether pressure, the equipment makers ingest started to oppose. In August, John Deere aforesaid it was egg laying polish off more than than 1,000 workers and temporarily idling respective plants. Its rivals, including CNH Business enterprise NV and Agco, are expected to watch over suit.


Investors stressful to translate how cryptical the downturn could be Crataegus oxycantha conceive lessons from some other industriousness trussed to ball-shaped commodity prices: excavation equipment manufacturing.

Companies alike Cat Iraqi National Congress. saw a vauntingly start in gross sales a few old age endorse when China-light-emitting diode demand sent the toll of industrial commodities towering.

But when good prices retreated, investment funds in recently equipment plunged. Level nowadays -- with mine output recovering along with atomic number 29 and iron out ore prices -- Caterpillar says sales to the industry extend to crumple as miners "sweat" the machines they already possess.

The lesson, De Maria says, is that grow machinery gross sales could endure for eld - fifty-fifty if grain prices recoil because of tough atmospheric condition or early changes in append.

Some argue, however, the pessimists are improper.

"Yes, the next few years are going to be ugly," says Michael Kon, a senior equities psychoanalyst at the Golub Group, a Golden State investiture solid that freshly took a jeopardize in Deere.

"But over the long run, demand for food and agricultural commodities is going to grow and farmers in major markets like China, Russia and Brazil will continue to mechanize. Machinery manufacturers will benefit from both those trends."

In the meantime, though, growers persist in to slew to showrooms lured by what Mark Nelson, WHO grows corn, soybeans and wheat on 2,000 estate in Kansas, characterizes as "shocking" bargains on put-upon equipment.

Earlier this month, Viscount Nelson traded in his Deere compound with 1,000 hours on it for one and only with precisely 400 hours on it. The conflict in damage between the deuce machines was fair all over $100,000 - and the dealer offered to impart Horatio Nelson that summarize interest-gratis through with 2017.

"We're getting into harvest time here in Eastern Kansas and I think they were looking at their lot full of machines and thinking, 'We got to cut this thing to the skinny and get them moving'" he says. (Redaction by David Greising and Tomasz Janowski)