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创建页面，内容为“== Overview == Basic Information * Title: Zazzle, Inc. * Description: Zazzle is the leading customized products marketplace for consumer enthusiasts to share and celebrate their interests by creating apparel, posters, cards, stamps and more. Zazzle combines on-demand manufacturing, a robust online community, the largest online collection of customizable digital images and unmatched personalization tools to empower consumers to create their products. In additi…”
 
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== Overview ==
= Zazzle.com =


Basic Information
Zazzle.com is an online marketplace and customization platform that allows users to create, buy, and sell personalized products. Here's a comprehensive overview of Zazzle:


* Title: Zazzle, Inc.
Business Model:
* Description: Zazzle is the leading customized products marketplace for consumer enthusiasts to share and celebrate their interests by creating apparel, posters, cards, stamps and more. Zazzle combines on-demand manufacturing, a robust online community, the largest online collection of customizable digital images and unmatched personalization tools to empower consumers to create their products. In addition, individuals can choose to become contributors by sharing their unique creations in Zazzle’s public
- Zazzle operates as a print-on-demand service, manufacturing products only after they are ordered by customers[1].
* Online Since: 10-Mar-1999
- It connects designers/artists with customers looking for customized products[5].
- Zazzle handles manufacturing, inventory, shipping, and customer service[2].


Product Offerings:
- Wide range of customizable products including clothing, accessories, home decor, stationery, electronics, and more1<ref name="ref9">9</ref>.
- Allows customers to add their own designs or customize existing designs on products[1].


How fast does zazzle.com load?
For Designers/Sellers:
- Creators can upload designs and sell them on products without upfront costs[2].
- Sellers set their own royalty rates (up to 99%) on top of the base product price[2].
- Provides tools for designers to create and manage their online stores[6].


* Slow (1.561 Seconds), 53% of sites are faster.
For Customers:
- Ability to personalize products with custom text, images, or designs[1].
- Can shop from millions of pre-designed products or create their own[9].
- Options to customize officially licensed merchandise from brands like Disney[8].


Technology:
- Proprietary technology allows users to see product previews before purchasing[5].
- Offers design tools for customizing products directly on the website[6].


Additional Information
Company Background:
- Founded in 2005 by Robert, Bobby, and Jeffrey Beaver[1].
- Headquartered in Redwood City, California[1].
- Received initial investments from Google investors John Doerr and Ram Shriram[1].


* Adult Content: None
Market Position:
* Primary Language: en (Encoding: unknow)
- One of the largest print-on-demand marketplaces globally[5].
- Claims to have over 300 million unique products listed on the site[1].


Revenue Model:
- Earns revenue from product sales, taking a portion of each sale[2].
- Additional revenue from Zazzle Plus membership program offering free shipping[10].


== Contributing Subdomains ==
Content Policies:
Where do visitors go on zazzle.com?
- Has guidelines for acceptable content to be printed on products[8].
{| class="wikitable"
- Uses a content rating system to filter inappropriate designs[8].
|+
!Subdomain
!Percent of Visitors
!Percent of PageViews
!PageViews Per User
|-
|zazzle.com
|99.62%%
|99.35%%
|5.65
|-
|help.zazzle.com
|1.71%%
|0.55%%
|1.8
|-
|community.zazzle.com
|0.35%%
|0.08%%
|1
|-
|OTHER
|0%
|0.02%%
|0
|}


== Usage Statistics ==
International Presence:
{| class="wikitable"
- Available in multiple countries, with 82% of customers from the U.S.[7]
|+
!Data
!Rank
!Reach of PerMillion
!PageViews of PerMillion
!PageViews of PerUser
|-
|3-Month
|2814 (+225)
|180 (+1%)
|26.2 (+26%)
|5.39 (+25%)
|-
|1-Month
|2538 (-388)
|202 (+21%)
|31.1 (+8.9%)
|5.67 (-10.28%)
|-
|7-Day
|2759 (+232)
|200 (-8.355%)
|24.5 (-8.436%)
|4.6 (-0.22%)
|-
|1-Day
|2991 (+486)
|220 (+3%)
|24 (+3%)
|4.8 (0%)
|}


== Traffic History ==
Marketing:
{| class="wikitable"
- Encourages sellers to use social media and other channels to promote their products[15].
|+
- Offers an associate program for affiliates to earn commissions[2].
!Date
!Rank
!Reach of PerMillion
!PageViews of PerMillion
!PageViews of PerUser
|-
|2019-12-14
|1515
|330
|44
|4.40
|-
|2019-12-15
|2170
|270
|27
|3.20
|-
|2019-12-16
|1922
|300
|27
|3.50
|-
|2019-12-17
|2533
|230
|19
|3.00
|-
|2019-12-18
|1939
|300
|22
|2.60
|-
|2019-12-19
|2597
|230
|17
|2.60
|-
|2019-12-20
|1981
|300
|22
|2.50
|-
|2019-12-21
|2502
|230
|21
|2.80
|-
|2019-12-22
|1934
|280
|32
|3.60
|-
|2019-12-23
|1942
|290
|25
|3.00
|-
|2019-12-24
|1754
|320
|27
|2.80
|-
|2019-12-25
|1567
|340
|35
|3.20
|-
|2019-12-26
|1753
|300
|34
|3.90
|-
|2019-12-27
|2189
|250
|27
|3.80
|-
|2019-12-28
|2089
|240
|33
|4.20
|-
|2019-12-29
|2597
|220
|24
|3.60
|-
|2019-12-30
|2293
|270
|20
|2.70
|-
|2019-12-31
|1834
|290
|30
|3.40
|-
|2020-01-01
|2095
|280
|22
|2.40
|-
|2020-01-02
|2914
|220
|16
|2.70
|-
|2020-01-03
|2063
|320
|19
|2.20
|-
|2020-01-04
|1524
|370
|35
|3.10
|-
|2020-01-05
|1829
|320
|28
|2.80
|-
|2020-01-06
|2526
|260
|15
|2.20
|-
|2020-01-07
|2030
|280
|24
|3.20
|-
|2020-01-08
|1621
|330
|32
|3.70
|-
|2020-01-09
|2412
|230
|21
|3.40
|-
|2020-01-10
|2405
|250
|21
|3.10
|-
|2020-01-11
|1952
|270
|34
|4.00
|-
|2020-01-12
|2241
|250
|28
|3.60
|-
|2020-01-13
|2634
|240
|16
|2.60
|}


== Data Source and Validity ==
Challenges:
- Has faced some legal issues, including a font licensing lawsuit in 2022[1].
- Competes with other customization platforms like Redbubble and Spreadshirt[11].


The information is sourced from Amazon's Alexa Top Sites service. It's important to note that this service was discontinued as of May 15, 2022. The data presented is collected up to the final day of API interface availability, which was December 15, 2022.
Overall, Zazzle provides a platform for creative individuals to monetize their designs while offering customers a wide range of customizable products. Its print-on-demand model and user-friendly design tools have made it a popular choice for both designers and consumers looking for unique, personalized items.


== Alternative Tools and Recommendations ==
== References ==
 
<references />
If you are an SEO professional, it is recommended to utilize platforms such as Semrush, Ahrefs, or Similarweb for comprehensive data analytics. For those solely interested in website rankings, Cloudflare Radar serves as a suitable alternative.

Latest revision as of 16:27, 8 March 2025

Zazzle.com[edit | edit source]

Zazzle.com is an online marketplace and customization platform that allows users to create, buy, and sell personalized products. Here's a comprehensive overview of Zazzle:

Business Model: - Zazzle operates as a print-on-demand service, manufacturing products only after they are ordered by customers[1]. - It connects designers/artists with customers looking for customized products[5]. - Zazzle handles manufacturing, inventory, shipping, and customer service[2].

Product Offerings: - Wide range of customizable products including clothing, accessories, home decor, stationery, electronics, and more1[1]. - Allows customers to add their own designs or customize existing designs on products[1].

For Designers/Sellers: - Creators can upload designs and sell them on products without upfront costs[2]. - Sellers set their own royalty rates (up to 99%) on top of the base product price[2]. - Provides tools for designers to create and manage their online stores[6].

For Customers: - Ability to personalize products with custom text, images, or designs[1]. - Can shop from millions of pre-designed products or create their own[9]. - Options to customize officially licensed merchandise from brands like Disney[8].

Technology: - Proprietary technology allows users to see product previews before purchasing[5]. - Offers design tools for customizing products directly on the website[6].

Company Background: - Founded in 2005 by Robert, Bobby, and Jeffrey Beaver[1]. - Headquartered in Redwood City, California[1]. - Received initial investments from Google investors John Doerr and Ram Shriram[1].

Market Position: - One of the largest print-on-demand marketplaces globally[5]. - Claims to have over 300 million unique products listed on the site[1].

Revenue Model: - Earns revenue from product sales, taking a portion of each sale[2]. - Additional revenue from Zazzle Plus membership program offering free shipping[10].

Content Policies: - Has guidelines for acceptable content to be printed on products[8]. - Uses a content rating system to filter inappropriate designs[8].

International Presence: - Available in multiple countries, with 82% of customers from the U.S.[7]

Marketing: - Encourages sellers to use social media and other channels to promote their products[15]. - Offers an associate program for affiliates to earn commissions[2].

Challenges: - Has faced some legal issues, including a font licensing lawsuit in 2022[1]. - Competes with other customization platforms like Redbubble and Spreadshirt[11].

Overall, Zazzle provides a platform for creative individuals to monetize their designs while offering customers a wide range of customizable products. Its print-on-demand model and user-friendly design tools have made it a popular choice for both designers and consumers looking for unique, personalized items.

References[edit | edit source]

  1. ↑ 9
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