Editing Zeit.de

= Zeit.de =

Zeit.de is the online presence of Die Zeit, one of Germany's most prestigious and influential weekly newspapers. Here are the key points about Zeit.de:

Background:
- Die Zeit is a German national weekly newspaper founded in 1946 and published in Hamburg
- It is considered one of Germany's newspapers of record and is known for its long, in-depth articles
- The print edition has a circulation of over 500,000 and reaches about 2 million readers

Zeit Online:
- Zeit.de is the online version of Die Zeit, launched in 1996
- It has its own separate editorial team from the print edition, based in Berlin
- Aimed primarily at younger readers with a different thematic focus than the print paper
- Gets 50-100 million visits per month, serving over 9 million unique users

Content and Features:
- Provides daily news updates and digital-first content, unlike the weekly print edition
- Offers a variety of content formats optimized for digital and mobile consumption, including:
  - Short, digestible content like card stacks for mobile devices
  - Live blogs for breaking news coverage
  - Long-form articles and in-depth topic pages
- Uses a custom live blogging platform to cover events like elections, sports, and breaking news
- Some print edition articles are available behind a paywall

Editorial Approach:
- Generally considered to have a liberal/centrist political orientation
- Known for fostering debate by presenting diverse viewpoints
- Aims to provide high-quality, in-depth journalism and analysis
- Focuses on politics, economics, culture, and international affairs

Digital Strategy:
- Underwent a major redesign in recent years to optimize for mobile and digital storytelling
- Developed innovative news formats and methodologies like "editorial prototyping"
- Invested in data journalism and interactive features
- Uses AI and automation tools to enhance content discovery and personalization

Business Model:
- Operates on a freemium model with some content behind a paywall
- Part of the Zeit publishing group, owned by the Georg von Holtzbrinck Publishing Group
- Has seen digital growth while maintaining print circulation, bucking industry trends

Overall, Zeit.de represents the digital evolution of one of Germany's most respected news brands, aiming to bring high-quality journalism to online and mobile audiences through innovative formats and technologies while maintaining the core values and editorial standards of Die Zeit.